Showcasing the future of live entertainment ticketing

Experience The Forum

Ticketing Technology Forum explores, debates and showcases the latest trends, innovations and technologies that will deliver the next generation of live entertainment ticketing solutions. The Forum incorporates Ticketing Technology Awards, recognising leadership, innovation and achievement in the application of technology in ticketing across sports, performing arts, music, cinema, live entertainment and visitor attractions.

2017 Speaker Line Up

  • James Charrington

    CEO Dewynters, UK

    James Charrington

    CEO, Dewynters, UK

    James draws on 25 years of expertise in arts marketing – both as an independent consultant and through leadership positions in the UK and continental Europe, including 7 years as International Commercial Director for Stage Entertainment. He started his career with a 12-year stint at theatre marketing agency Dewynters, returning to the agency after a 15 year gap in April 2016 as CEO. It’s an agency that has both changed with the business and changed the business itself. Remember that Dewynters was the agency that created the first entertainment show brands like Les Miserables and Cats in the 80s.

    Ultimately, everything Dewynters does for its clients is about growing the audience, selling more tickets, driving more revenue and improving marketing effectiveness. Most recently, Dewynters opened its operation in Hamburg, Germany as it looks to provide a “seamless service” for producers working across Europe and the US. As one of our keynote speakers for 2017, James will be exploring how these key drivers are reshaping the agency business (as it moves to provide a seamless service across international markets) and how the digital and real worlds are blending.

  • Luke Xiang

    VP of International Business Weying, China

    Luke Xiang

    VP of International Business, Weying, China

    After five years we are a truly global Forum. So, naturally, we need to embrace the biggest ticketing market in the world: China. We are delighted to welcome to the 2017 programme Luke Xiang, Vice President of Weying.

    One of China’s tech unicorns, Weying has fully embedded and integrated a ticketing service for movies, shows and sports into the popular WeChat and QQ mobile social platforms. It is now the Chinese leading ticketing, marketing and distribution platform for film, performance, sports and other entertainment projects based on mobile social network. To put this in perspective: For its cinema offers – which include a partnership with cinema systems provider Vista Group – WeYing’s daily sales peak has rocketed to 6 million tickets representing more than 30% market share and 95% cinema penetration in less than three years. It also offers on-line ordering for merchandise and concession services for movie goers and fans.

    In the year up to August 2016, its box office contribution for released, distributed and co-distributed movies exceeded US$3bn. Global media player Wanda Group is a strategic investor and partner in Weying. Wanda itself has acquired the AMC (USA), Odeon (UK) and Hoyts (Australia) cinema chains in recent years. Weying is in process of expanding its services to Hongkong, Malaysia, Taiwan, USA and other markets with local offices.

    Luke will guide us through Weying’s approach to “mobile social marketing as the key driver for leisure and entertainment consumption.” He says “we are always chasing one dream to provide the nextgen ticketing experience by connecting entertainment market with social networks to connect user, content and venue with value added services.”


  • Carolyn Sims

    Director of Marketing & Audience Engagement English National Opera, UK

    Carolyn Sims

    Director of Marketing & Audience Engagement, English National Opera, UK

    Carolyn Sims is a highly respected, hands-on, marketing strategist who has worked in a range of entertainment and retail organisations in her career including Ticketmaster, Really Useful, Live Nation Entertainment and Time Out.

    Carolyn’s innate ability to be able to put the customer first means that she has forged and shared her skills across a range of customer channels in digital marketing, CRM, audience development and marketing strategies that enable organisations to become profitably customer centric. Carolyn is an experienced professional in developing and implementing innovative growth strategies through the delivery of customer focused ticketing and commercial excellence.

    Her passion for new technologies that provide “a great experience for customers to be able to get to and buy the ticket they want” lies at the heart of #TTF17 programming. We’re very pleased to have Carolyn on board our Ticketing Technology Awards’ Judging Panel and in our 2017 speaker line-up.

  • Jasper Hope

    Chief Executive Dubai Opera, UAE

    Jasper Hope

    Chief Executive, Dubai Opera, UAE

    In January 2015, Jasper joined Emaar Properties as Chief Executive of the under-construction Dubai Opera, the centerpiece of The Opera District development in Downtown Dubai. The 1900-seat facility opened to worldwide acclaim in 2016. Dubai Opera passionately embraces its role as the creative heart of the city, producing and hosting the finest, most authentic, and engaging performing arts experiences from Dubai and the world. He serves as Dubai Opera’s lead officer and international advocate; focused on setting its artistic direction and driving global stakeholder relationships. He is also mandated with ensuring the commercial success of Dubai Opera and developing its profile internationally. Formerly, Jasper was Chief Operating Officer of London’s Royal Albert Hall having previously served as Senior Director of Live Events. In Dublin, Jasper will recount the opening experiences of Dubai Opera, with critical learnings in how to programme, market and fill a new venue in a ‘new market’.

  • Ana Morillo Arroyo

    Global Strategic Pricing Director NH Hotel Group, Spain

    Ana Morillo Arroyo

    Global Strategic Pricing Director, NH Hotel Group, Spain

    With over 8 years’ consulting experience in top line growth for companies across numerous industries such as automotive, retail & distribution, Ana is currently responsible for Global Pricing Strategy at NH Hotel Group, a hotel chain operating more than 375 hotels in 30 countries across the world. Her main responsibilities include the definition of the necessary strategic frameworks and vision for the revenue management department in coordination with marketing and sales to ensure top line growth maximisation is achieved with a customer centric approach.

    Ana has a Bachelors in Business Administration and is a frequent speaker at international conferences and business school programmes on an international level. Ana was very well-received at last year’s Forum. For 2017, she’ll be going deeper into travel and tourism pricing strategies and processes – and how these can be applied to sports and entertainment. Once again she’ll be making the case for “pricing to be board level imperative.”

  • Matt Rosenberg

    Chief Revenue Officer Eventbrite, USA

    Matt Rosenberg

    Chief Revenue Officer, Eventbrite, USA

    As Chief Revenue Officer at Eventbrite, Rosenberg is responsible for driving customer value, revenue growth and global revenue strategies. Prior to Rosenberg’s promotion to CRO, he led the strategy and growth of Eventbrite’s growing global sales and business development organisation as Senior Vice President. In 2016 alone, Eventbrite supported more than 2.5 million events, processing about 150 million tickets in more than 180 countries.

  • Vincent Larchet

    Chief Technology Officer SecuTix, Switzerland

    Vincent Larchet

    Chief Technology Officer, SecuTix, Switzerland

    There’s a lot of discussion about blockchain* and its potential impact on global business transactions. But is there substance behind all the hype? Does blockchain provide the missing solutions to so many of the biggest challenges in ticketing? Lifting the lid on blockchain and its potential for ticketing, we are delighted to welcome to the #TTF17 line-up Vincent Larchet, CTO, SecuTix SA. In Dublin, Vincent will explore the potential future impact of blockchain in the ticketing industry, with reference to user cases. He’ll also be sharing where SecuTix as a ticketing technology provider is integrating blockchain into its roadmap.

    Vincent Larchet is Chief Technology Officer at SecuTix, a SaaS Ticketing Engagement Platform that helps organisations boost ticket sales and enhance audiences’ experience before, during and after events. Heading the “Innovations and Architecture” department, Vincent is defining the company’s innovation directions and technology partnerships, focusing on creating a marketplace of third-party digital applications that build on the open nature of the SecuTix ticketing platform. Vincent is also looking at several technology initiatives – one such stream being the Blockchain. Get the heads-up on blockchain from one of the industry’s key players – only at #TTF17!

  • Ian Campbell

    Director, Club Services Major League Soccer (MLS), USA

    Ian Campbell

    Director, Club Services, Major League Soccer (MLS), USA

    Ian works with all MLS clubs to help maximise their business operations. He also works closely with MLS Strategic Planning and Partnership Marketing on key projects in the areas of ticket sales and sponsorships including managing strategic ticketing partnerships for the League.

    Prior to joining MLS, Campbell earned his MBA from the Warsaw Sports Marketing Center at the University of Oregon after six years at the Chicago Board of Trade where he worked as a fixed income trader. Campbell resides in New York City and works out of the MLS League Office in Manhattan.

View More Speakers

The Awards

The Ticketing Technology Awards were launched in order to recognise leadership, innovation & achievement in the application of technology in ticketing across sports, performing arts, music, cinema, live entertainment and visitor attractions. Nominations for Ticketing Technology Awards 2017 will open in September, with the winners to be announced on 5 April in Dublin.

Finalists Vote Ticketing Technology Forum Awards Logo

The Programme

We’ve assembled a stellar cast of ticketing luminaries and leaders as we explore the future of the live entertainment ticketing technology business. For those returning guests, a very big thank you for your continued patronage. And, for those ‘first-timers’, a very warm welcome to you.




International Reception & Welcome Desk Opens

Let the networking begin! Join us in the lobby bar for the official #TTF17 kickoff.

Collect your badge and delegate pack at our Welcome Desk in the lobby of Crowne Plaza, then join colleagues from around the world, a drink in hand and let the conversation begin.

If you arrive late, don’t worry. You can collect your badge from 08.15 the next day at the Registration Desk in the hotel’s conference centre.



Collect your badge, grab a coffee and start networking in The Marketplace – our networking area which showcases the very latest in ticketing and digital marketing solutions.


Welcome to Ticketing Technology Forum 2017 with your hosts for the event:


We open with international insights on the global sports, arts and leisure ticketing industry with three presentations. The first from a new venue in a ‘new’ market – the stunning Dubai Opera. The second covering ticketing trends in the world’s biggest market and emerging superpower – China. And the third outlining a core technology change which could change our business forever – blockchain.



Refreshed with coffee, we embark into the great data challenge. We’ll hear from one of the pioneers of customer data insights, before reviewing a practical case study of ‘big data’ on Broadway.

View Full PRE EVENT & DAY ONE: 4-5 APRIL Programme


Registration & Networking

Late night in Dublin? We hope not! We have a cracking line-up for day two…

Grab another espresso (actually, make that a doppia) and prep yourself in The Marketplace. We’re sticking to the schedule, so don’t be late.

KEYNOTE: How should Marketing change Ticketing?

Ticketing is changing Marketing. So how should Marketing change Ticketing?



Please note that the Forum programme splits into parallel sessions for the remainder of the event, with presentations both on the main stage and in the breakout rooms on level one of the conference centre.

Look out for room directions and make sure you get there early to secure a seat.


More bold approaches, new thinking and technology innovations in our second dedicated sports ticketing session to help fill those sports stadiums and arenas. We kickoff with insights from one of the most exciting league-wide ticketing initiatives – the MLS’ embrace of SeatGeek platform. And we explore how Spain’s top basketball league has embraced visual solutions to help drive ticket sales for Euroleague Basket.

View Full DAY TWO: 6 APRIL Programme

News View All RSS

As our events move forward we like to keep our delegates, followers and community informed about whats going on. The blog section provides a place to view and share the latest news about Ticketing Technology Forum.

  • Tackling Ticketing Fraud: Blockchain Potential

    Read Full Post
  • Discussion Paper: Ticketing Insurance The Business Case

    Read Full Post
  • BROADWAY DATA FACELIFT: Major steps towards a truly data-driven culture

    Read Full Post
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